A BOND BETWEEN PEOPLE

Connection
is the point.

Kizuna brings opportunity and people together. Organisations post the work. Influencers discover it. The partnership is direct. What connects you is the purpose.

Meet Kizuna
Two creatives holding a folded paper strand that connects their hands.
Kizuna in JapaneseA BOND BETWEEN PEOPLE
PEOPLE. PURPOSE. PERSPECTIVE.
Discover creatorsPost opportunitiesWork directly

THE PERSPECTIVE

A network.
Built around the work.

Discovery should lead somewhere. Kizuna gives brands, government teams, agencies and other organisations a place to post campaigns and build creator relationships directly.

Three creator campaign collaborators connecting portraits and a tablet with a red ribbon.
CONNECTION, CONSIDERED.
01

People

Discover influencers whose work fits your purpose.

02

Opportunity

Post a campaign, gig or creator task.

03

Connection

Work directly with the creators who take it on.

Your campaign.
Your connection.
The woven K

ONE WORD. A WAY OF THINKING.

A bond
between people.

Kizuna, written 絆, refers to a bond between people. It gives our name its meaning and our woven K its idea: different strands, connected by a shared purpose.

Kizuna in JapaneseEnglish for clarity.
Japanese to carry the meaning.
One considered identity.

THE PRINCIPLES BEHIND THE WORK

Three things.
Always connected.

A lifestyle creator beside two creator portraits and a vermilion focus bracket.
01 / A SHARED PRINCIPLE

Start with people.

Look at the person, the work and the community behind the profile.

Creatives arranging campaign story cards and a navy pen on a light wood surface.
02 / A SHARED PRINCIPLE

Give the work a purpose.

Make the message and the reason for the partnership clear.

A creative director and strategist considering creator portraits through a red frame.
03 / A SHARED PRINCIPLE

Work directly.

Build the relationship with the person or organisation behind the campaign.

THE KIZUNA METHOD

Good work.
Considered moves.

Define the work. Discover your fit. Post the campaign. Work directly with the creators who take it up.

01 / THE BRIEF
Hands arranging a blank campaign brief and creator task cards.
THE OUTPUTA campaign brief ready to post
Explore the Kizuna method

THE PEOPLE BEHIND THE BRIEF

Made for people
with a purpose.

Brands, government teams, agencies and other organisations. Post your campaign and build your creator relationships directly.

A public communication lead planning a message directly with a local creator.
FOR GOVERNMENT

Public purpose.
Direct partnerships.

A brand founder and creator styling a product for a campaign.
FOR BRANDS

Your campaign.
Your connections.

An agency producer and art director handing over a creator campaign folder.
FOR AGENCIES

Client campaigns.
Direct collaboration.

A FEW THINGS, CONNECTED.

Good questions.
Clear answers.

What does Kizuna mean?

Kizuna, written 絆, refers to a bond between people. It is the idea behind the name, the woven K and the direct connections the platform makes possible.

Who is the platform for?

Brands, government teams, agencies and other organisations posting creator work, and influencers discovering campaigns they want to take on.

What makes the working relationship direct?

The campaign owner works with the influencer taking up the opportunity. You own the brief, the conversation and the collaboration together.

YOUR NEXT CONNECTION STARTS HERE.

Make the next
connection count.

MAKE THE FIRST MOVE.

Map your next
creator campaign.

Prepare the brief for your campaign opportunity. Copy or download it, then use it when creating your campaign post.